WeChat is an essential and outstanding marketing tool for business to enter the Chinese market. Setting up a WeChat official account allows brands to reach out a huge audience and raise brand awareness in an effective way.
Why do you need WeChat official account?
WeChat Official Accounts are the WeChat equivalent of a Facebook page: they are an interface a brand can use to: Gather followers. Send them push notifications. Redirect them to a website/e-commerce.
What is a WeChat company account?
WeChat Enterprise Account Also known as WeChat Work, this account type is most suitable for the registration of corporate customers. The WeChat enterprise account option is an efficient enterprise-level office management application. First, it provides the same communication experience as WeChat.
Why is WeChat important for business?
Based on their users’ browsing history or location, WeChat allows you to create content and target it to specific consumers who subscribe to your company. This is the first and most important step to get your services or products in front of the right customers.
Is WeChat business Free?
It’s free to set up WeChat Official Account, but official account verification costs money. Businesses also need to provide documentation.
Can you get scammed on WeChat?
The takeaway is to always stay alert to scams that promise to make you easy money. When something sounds a little too good to be true, it probably is. But while new scams are popping up all the time, there are a number of other infamous WeChat scams still floating around that you should be aware of.
How can I use WeChat for business?
Set up an Official Account on WeChat Select Service account. Enter your email address to receive a confirmation code. Enter the confirmation code and then choose a password. Select your business’s country of origin. Request the WeChat verification process to get access to premium features.
What is the purpose of WeChat?
What does WeChat do? As an instant messaging app, the basic function of WeChat allows its users to send words, emojis, pics one-on-one with contacts. They can also do audio calls and video calls. Users can also form a WeChat group with as many as 500 people and hold group WeChat calls with as many as nine people.
What are the benefits of WeChat?
Communication Enhancement WeChat not only comes with standard communication features like free calling, text messaging, and video chat, but it also offers a popular “Hold To Talk” feature that makes messaging a breeze. All users have to do is select a contact, press the button, and speak.
What is WeChat business model?
In its traditional business model as a messaging platform, WeChat captures value through ads. However, increasingly the value is captured as a commission of e-commerce transactions and payment transactions. WeChat’s average revenue per user or ARPU is estimated to be around seven U.S dollars.
How important is WeChat in China?
It is estimated that WeChat is used by 90% of the Chinese population and is one of the primary ways for Chinese and foreign businesses to build a customer base.
Who can use WeChat?
According to the WeChat Terms of Service, you need to be at least 13 years old or have your parents’ permission to use WeChat.
How does WeChat make money?
WeChat makes money by selling a range of value-added services. These include stickers to enhance the instant messaging experience, video game upgrades, and public account verification for organizations. WeChat also drives revenue through advertising, with implementation most successful on the Moments platform.
How much does WeChat cost?
WeChat is free to download! All of WeChat’s core features are free to use. Should you exceed your data usage from the app, you may incur additional charges from your network provider. We encourage all of our users to connect to Wi-Fi when available.
Which country Cannot use WeChat?
Data transmitted by accounts registered outside China is surveilled, analyzed and used to build up censorship algorithms in China. In response to a border dispute between India and China, WeChat was banned in India in June 2020 along with several other Chinese apps.WeChat. Preview release(s) Available in 17 languages.
Is WeChat Free internationally?
No matter what country you’re in, WeChat is free to download — but signing up for an account isn’t so easy.
Is it safe to give WeChat to strangers?
WeChat is secure because it is password protected, so as long as you don’t share your account info with anyone, your messages will stay private, between you and your contacts. This keeps your account secure, however, by default, WeChat keeps the user signed into the app, even when they close it.
Can others see my WeChat ID?
If you haven’t created a WeChat ID for your account, your friends can see your original WeChat ID which is automatically generated by WeChat. Note：Set a restriction to prevent other people from friending you through your WeChat ID.
How do I get friends on WeChat?
Enter WeChat > tap + in the top right corner > Add Contacts, then you can add friends to WeChat via the following ways: Search by your friend’s WeChat ID or phone number. Add via Friend Radar. Add from mobile contacts. Add by scanning QR Code.
Should you use WeChat?
The app doesn’t provide anything that might look like some kind of protection. It lacks end-to-end encryption and has many security holes. Apart from that, it is used by the Chinese authorities for the purpose of censorship and mass surveillance on a global scale. So, by all means, it isn’t safe.